BTS releases their new single 'Butter,' which sets new YouTube premiere records.
image credits: Theo Wargo

BTS, the K-pop supergroup, debuted the music video for their new single “Butter” on Thursday, and it has reached over 21 million views inside an hour.

The seven-member boy band’s new summer song, which features Jin, J-Hope, RM, Suga, V, Jimin, and Jungkook, had more than 3.89 million concurrent viewers during its launch, breaking their previous record of “Dynamite” from last summer.

The video, “Butter” begins in black and white before transitioning to vibrant oranges, blues, and pinks. Members of the gang line up and hold mugshots of themselves at one point.

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